This is your home base for downloading the graphic assets you need to represent the Nitrogen brand.
The Nitrogen logo is one of the most visible parts of our brand. It is a memorable token, acting as a recognizable signature that unites all of our visual communication.
Building on the attributes of the Nitrogen brand, our mark is a strong and versatile shape and a clever nod to the company's origins.
This mark was inspired by fractals, an ever-expanding geometry with an ever-unfolding scale, despite constraints. The Nitrogen mark conveys a sense of sophistication and technical expertise, while also expressing the idea of collaboration and partnership.
Color distinguishes the Nitrogen brand, adding meaning, energy, and depth to our identity. Use color appropriately through all expressions of our brand to enforce a consistent and recognizable brand experience.
Typography plays an essential role in our visual identity, lending form and flavor to our words. Use typography consistently and with intention to preserve proper hierarchy and reinforce our recognizability and distinction.
Our primary typeface, Nib, is a premium font. Please reach out to our design team to obtain it. Our secondary font, Figtree, is available for free on Google Fonts.
- Title Case
- All Caps
- Sentence Case
The Risk Number is the heart of our movement. It’s intentionally white-labeled and designed to complement any wealth management brand. Just a blank slate for empowering fearless investing. Please do not change the colors or fonts of the Risk Number.
ASK OUR DESIGN TEAM
Need additional assets?
Have brand questions?
Reach out to our design team, and we’d be happy to help