The Risk Number creates a common language for investing.

Is your firm speaking it?

Use the Risk Number® and the Nitrogen Platform to quantify client risk tolerance, pinpoint misalignment, set expectations, and document best interest.

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The Risk Number is an objective, quantitative measurement of an investor’s true risk tolerance and the risk in a portfolio.

 Our patented technology calculates a “risk score” on a scale from 1-99, utilizing a scientific framework that won the Nobel Prize for Economics.

Understanding the Risk Number is simple, which makes it an invaluable resource for advisors. Clients get frustrated and confused when bombarded with standard deviations, Sharpe ratios, and scatter plots. It’s not that clients have too little information; the problem is that clients are overwhelmed. The Risk Number boils that complexity down into understandable terms—it is a simple way to communicate what percentage of potential downside risk a client is comfortable with.

And the Nitrogen Platform only starts with the Risk Number. Explore all of our solutions.

CUSTOMER Testimonials

What advisors have to say

“The platform is incredibly user-friendly”
"I've been using Nitrogen for months now and it's been a game-changer for my business. The platform is incredibly user-friendly and has helped me streamline my workflow. Plus, the customer service team is always quick to respond and super helpful."
Jordan L.
Cetera Financial Group
“The best decision I made for my business”
"I was skeptical about using Nitrogen at first, but after giving it a try, I can confidently say it's the best decision I made for my business. The platform has saved me so much time and effort, and the results speak for themselves. My productivity has increased significantly since I started using Nitrogen."
Riley P.
Advisors Excel
“The growth and retention of our client base has been significant”
"The growth and retention of our client base has been significant, even in discouraging markets. Our clients have had an expectation set for their funds’ fluctuation through our process utilizing the Nitrogen features. Prospects understand what our investment management looks like and what they can expect in the future, not just seeing hindsight performance data."
Advisor in North Carolina
“Nitrogen has been a lifesaver for my team”
"Nitrogen has been a lifesaver for my team. It's made collaboration and communication so much easier, and we've seen a noticeable improvement in our overall efficiency. I highly recommend Nitrogen to any business looking to streamline their processes and boost their productivity."
Avery K.
United Planners Financial Services

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