Press Releases > Press Release: Nitrogen for Farm Bureau Financial Services

Press Release: Nitrogen for Farm Bureau Financial Services

Welcome to the fearless investing movement, Farm Bureau! We’re thrilled you’re here. Read today’s full press release below.

Farm Bureau Financial Services Signs with Nitrogen to Equip 1,000 Financial Professionals with Reg BI Solutions

Nitrogen begins working with Farm Bureau Financial Services, to provide its Reg BI solution to over 1,000 financial professionals

AUBURN, Calif.Feb. 4, 2020 /PRNewswire/ — On the heels of last week’s announcement of its expanded Regulation Best Interest (Reg BI) solution, Nitrogen, formerly Riskalyze, today announced that Farm Bureau Financial Services (Farm Bureau) has entered into an agreement to roll out the platform and provide access to approximately 1,000 financial professionals across different business channels, starting in May 2020.

Nitrogen’s Reg BI solution helps firms like Farm Bureau comply with all four components of the U.S. Securities and Exchange Commission (SEC) Rule, including DocumentationCare, Conflicts of Interest, and Compliance and Monitoring.

“We’re thrilled to partner with an organization so committed to strengthening communities by investing in their financial professionals,” said Aaron Klein, CEO at Nitrogen. “When it comes to Reg BI, Farm Bureau’s incredible solutions are now well ahead of the curve.”

The latest deal comes right before SEC’s June 30 deadline, after which it will start enforcing Reg BI compliance with no grace period. However, even without the regulation in effect, Nitrogen’s solutions will allow every financial professional to achieve what is a best practice anyway — demonstrating care for clients while educating and informing them about their decisions.

“With the everchanging landscape of the industry – especially with the evolving regulatory requirements – it is very important for us to comply with the growing SEC trends and ensure that we’re helping our financial professionals serve their clients effectively,” said Mat Gleason, VP Wealth Management at Farm Bureau Financial Services. “We’re excited for our financial professionals to access Nitrogen’s comprehensive Reg BI solution and look forward to further helping them stay compliant with the Rule and understand their clients’ portfolio risks better.”

The deal follows other recent Nitrogen Reg BI partnerships, including an enterprise deal with Founders Financial Securities.

To learn more about Nitrogen’s Reg BI solution, visit: nitrogenwealth.com/reg-bi/


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About Nitrogen

Nitrogen is the company that invented the Risk Number®, which powers the world’s first Risk Alignment Platform and was built on top of a Nobel Prize-winning academic framework. Advisors, broker-dealers, RIAs and asset managers use the Nitrogen platform to create alignment between clients and portfolios, leverage sophisticated analytics to increase the quality of their advice, automate client engagement, and more — all with the mission of empowering the world to invest fearlessly. To learn more, visit nitrogenwealth.com.


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